Lou DiBella is founder, CEO of DiBella Entertainment and promoter of Dejan Zavec (aka Jan Zaveck) vs Andre Berto IBF World Championship fight, which will take place in Biloxi, MS (September 3rd). DiBella, one of the best known boxing promoters (he's Berto's promoter as well), is also active in movie industry: in 2006 made his acting debut playing himself as a boxing promoter in Rocky Balboa. He added the credit of Executive Producer to his list of accomplishments with the film Love Ranch starring Academy Award winners Helen Mirren and Joe Pesci. In 2010, DiBella was credited as Associate Producer of the film The Fighter starring Mark Wahlberg and Christian Bale. In exclusive interview for www.dejanzavec.com DiBella speaks on Battle in Biloxi, Dejan Zavec, his fans, boxing in general and more.
 Mr. DiBella, the mission of DiBella Entertainment is to create a business model that shifts the balance of power from promoters to boxers. Is that a tough mission and how do you see current boxing industry, especially welterweight?
The welterweight division is very strong right now particularly as the top junior welterweights are moving up in weight. The balance of power should be with the fighters since they are putting their lives on the line. It can be accomplished with a transparent business model and complete flow of information provided to the fighter.
On September 3rd Andre Berto, former WBC Welterweight Champion and one of your athletes, will face Dejan Zavec (aka Jan Zavec). How would you describe matchmaking process for this bout?
As a young boxing star in America who lost a great fight to Victor Ortiz, challenging a highly esteemed world champion in Jan Zaveck was the biggest fight possible. With HBO televising the fight in America, the fight was financially viable.
What is your opinion about reigning IBF Welterweight champion Dejan Zavec?
Jan Zaveck is an excellent fighter and has earned his accolades. He is a technically excellent boxer capable of outboxing anyone. Experience is in his corner.
Andre Berto got a chance for IBF title match after his loss to Victor Ortiz. How did you saw the bout and Andre's first lost?
While an extremely exciting and dramatic match, it was not one of Berto’s better fights. He didn’t seem comfortable at all in the ring.
What are your prediction for the bout Zavec vs Berto?
It’s a very interesting fight. I believe Berto has the advantage in youth and strength, and youth and strength are likely to prevail.
The bout will take place in Biloxi, MS. Which was the main reason for this venue?
The Beau Rivage Resort in Biloxi is a beautiful facility and has a wonderful small theater that is perfect for boxing. The fight falls on a Saturday on a holiday weekend in America, a bigger city venue was not practical on a holiday weekend.
Dejan Zavec is most popular athlete in his country, Slovenia. His fans are organizing to come to support their hero also in USA. Do you have a message for them?
That they are welcome and will be treated like valued visitors. Jan Zaveck is a great champion and deserves his following.
You are very active on Twitter. How important it is as a media channel for boxing world and do you follow Dejan Zavec?
I think Twitter is a very effective tool for marketing boxing. Many boxers and fight people exchange information through Twitter. I just found out that Jan tweets and I am now following him.
Who is in your opinion best fighter nowadays and of all time?
The greatest fighter today is Floyd Mayweather, though Sergio Martinez and Manny Pacquiao can also claim that crown. Martinez is the best fighter over 147 pounds. The greatest fighter of all time is Sugar Ray Robinson. The greatest heavyweight ever is Muhammad Ali.
Mr. DiBella, you're and were promoter of many great fighters such as Sergio Gabriel Martinez, Andre Berto, Jermain Taylor and Bernard Hopkins, Paulie Malignaggi, Randall Bailey etc. Who and why among them is your favorite?
Jermain is my first world champion. Sergio is the most physically talented and community oriented of my fighters. You didn’t mention a favorite of mine, Micky Ward. Micky was the subject of the movie The Fighter and was as great a warrior as I’ve ever promoted.
Finally, what's your prediction of development of boxing as sport?
Boxing is thriving in a number of countries and markets. It is thriving in many countries in Europe and in many countries that are still developing. Its popularity in the United States has suffered and boxing is not attracting young fans like it must. We have a great deal work to do in America.
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The prestigious awards are based on the research made by the Institute for market and media research, Mediana. 
“My tactics were to save my powers for the second half of the fight because I felt Berto is losing its power every minute. Unfortunately the wound I received bumping into Berto’s head was too deep and so I couldn’t finish the fight as planned,” said Dejan Zavec (Jan Zaveck) after the match and added: “Hopefully Andre will keep his word and accept the re-match”.
Dejan is optimistic before the fight and is letting all his fans know: »I am ready!«